The Bakers - The Team Behind the Engine

Our Team

Our people

Meet the Team Behind the Engine

We’re a team of cultivators, strategists, and entrepreneurs who built and ran operations at C3 Innovative Solutions — the largest indoor cannabis facility in Quebec and one of the top three in Canada.

Today, we’ve joined forces to launch The Bakers: a bold alliance of experts spanning cultivation, compliance, automation, branding, and global export. We don’t just know cannabis — we’ve lived every inch of the value chain.

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FRANCIS BOURDON
CEO & Master Grower

27 years in the grow room.
Francis selects genetics, supports partners, and makes sure everyone has fun — and makes money.

ALEX LANGLOIS
EVP & Managing Partner

Strategist, operator, and builder of The BlackBox Program. Alex manages everything from operations to global expansion.

ERICKA DOUCET
‍Chief Marketing & Real Estate Officer

Brand builder and dealmaker. Ericka leads The Bakers’ portfolio of brands and oversees real estate development to fuel future growth.

DAVID COLLIN
‍Master Grower

Hash aficionado, plant expert, and genetic encyclopedia. He supports our master growers across all facilities and works alongside Francis to uphold quality at every step.

MAXIME GUÉRIN
Strategic & Legal Advisor

Cannabis compliance expert and seasoned legal strategist. Maxime leads regulatory guidance and keeps our operations — and those of our partners — sharp, aligned, and market-ready.

Built to Deliver

We operate at every critical stage of the cannabis value chain — from genetics and cultivation to distribution and global sales — delivering scale, speed, and precision.

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